Best practices for monetizing your mobile games

16 December 2016

Best practices for monetizing your mobile games

Johannes Heinze of AppLovin notes five major points which developers should consider when making mobile games. Heinze is the Managing Director, International at AppLovin where he discusses best practices for getting the most out of your app when it comes to monetization.

His five main suggestions include:

1. Plan  your monetization strategy during game design.
2. Factor ad revenue into your game’s lifetime value.
3. Make the value of in-app purchases clear to the user.
4.  Consider rewarded video ads if they can fit into your game model.
5. Host in-game events and promotions.

Getting the most value from your apps is important to maximizing your potential. You can read the full article on develop-online.net.

Johannes Heinze of @AppLovin looks at the best practice for monetising your mobile game. https://t.co/ciAWREW5Ah pic.twitter.com/BmAz4CImlt

— Develop (@developonline) December 15, 2016

About AppLovin

Corona Labs’ AppLovin plugin is a great option for monetizing your app on a cross-platform basis. It supports static interstitials, video interstitials, and rewarded videos for your iOS, Android, and tvOS games. Check it out!